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The Curated Self: Part II

05 June

Part I of this series “Fact, Fiction and the Curated Self” explains how qualitative researchers explore the story people tell about themselves: their motivations, perceptions, desires, needs and beliefs. These stories are not about facts or behaviors. Behavioral data are observable in our digital footprints. On the other hand, the story people tell about themselves […]

If the Suit Fits…

21 September

Nonbinary and Gender Non-conforming Fashion In my work in qualitative research, gender identity and labels come up regularly, and their intersection with the fashion world has taken a fascinating turn of late. Nonbinary.org, a wiki for nonbinary gender education and advocacy explains that “some nonbinary people like clothes that don’t give any female or male […]

Fashion Focused Teens and Social Media

28 July

In March, TeenVogue partnered with SayWhat to conduct focus groups with fashion forward teen girls to discuss a variety of topics, including their attitudes about social media. We conducted four focus groups, two in Los Angeles and two in New York City. The focus group results will be incorporated into a larger annual study conducted by […]

June Weddings

08 June
wedding

Despite the economic downturn and changing views about the institution, the wedding industry is a $54 billion dollar business, with the average wedding costing upwards of $25,000. And June still remains the most popular month to get married (10.8% of weddings happen then), followed closely by August (10.2%). A recent Harris Poll showed generational shifts […]