This is where your latest blog posts will show up. You can change this text in the options.

Kitchen Stories

15 September

kitchen stories_453x330“Kitchen Stories” is an endearing film from 2003 about a real life market research study conducted in Sweden during the 1940′s. It is a must see if you are in the market research field. While I am a stickler for employing methodologically sound research techniques, this movie illustrates the delightful absurdity that results when taking this idea to its extreme. Plus it is about something more deeply human than that. But I won’t spoil it for you.


No comments yet.

Leave a Reply